Primary horizontal lockup for product headers, decks, and partner pages.
Brand Assets
Canonical ODEI marks for media, partners, exchanges, and product integrations. All public surfaces now use the same typography family, so this pack is aligned with the live site.
Core Marks
Compact mark for avatars, favicons, badges, and constrained placements.
Extended emblem for editorial layouts, motion, and branded technical material.
Approved preview card for press, social embeds, listings, and launch announcements.
Palette
#4FD1C5. Primary action and telemetry accent.
#F4C95D. Secondary emphasis for highlights and milestone states.
#000000. Preferred backdrop for branded product and marketing surfaces.
Rules
Use IBM Plex Mono across brand-facing surfaces. Weight and spacing create hierarchy; family changes do not.
Keep at least one symbol-width of breathing room around the mark. Do not crowd it with badges or partner logos.
Prefer jade on black, white on black, or full-color SVG. Avoid recoloring marks into arbitrary partner palettes.
Restrictions
- Do not stretch, rotate, distort, or outline the logo.
- Do not apply new gradients, drop shadows, or glows beyond the supplied assets.
- Do not place low-contrast marks on noisy photography without a dark field behind them.
- Do not replace the live site type family with a different brand font on derivative marketing pages.